{"id":1618,"date":"2024-12-17T20:59:39","date_gmt":"2024-12-17T17:59:39","guid":{"rendered":"https:\/\/greekfruits.eu\/?p=1618"},"modified":"2024-12-17T20:59:39","modified_gmt":"2024-12-17T17:59:39","slug":"eurofruitorganic-yellow-kiwifruit-a-winner-in-italy-belgium-and-greece","status":"publish","type":"post","link":"https:\/\/greekfruits.eu\/en\/eurofruitorganic-yellow-kiwifruit-a-winner-in-italy-belgium-and-greece\/","title":{"rendered":"EUROFRUIT:Organic yellow kiwifruit a winner in Italy, Belgium and Greece"},"content":{"rendered":"<div class=\"headerWrapper\">\n<div class=\"container titleByline\">\n<div class=\"inner-sleeve\">\n<div class=\"story_title\">\n<h1><\/h1>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"columns\" class=\"container\">\n<div id=\"colwrapper\" class=\"inner-sleeve\">\n<div id=\"colmain\" class=\"restrictedcontent\" role=\"main\">\n<div id=\"content\">\n<div id=\"content_sleeve\">\n<div class=\"contentWrapper\">\n<div class=\"storyContentWrapper\">\n<div class=\"articleWrapper\">\n<div class=\"articleContent\">\n<div class=\"standfirst\">\n<h3>It\u2019s Bio campaign sees strong demand growth among consumers who are concerned about health and sustainability<\/h3>\n<\/div>\n<div class=\"storytext\">\n<div class=\"inline_image inline_image_right image_size_med\" data-attachment=\"135155\" data-sequence=\"1\">\n<p class=\"picture\"><img decoding=\"async\" loading=\"lazy\" class=\"lazyloaded\" src=\"https:\/\/d3fwccq2bzlel7.cloudfront.net\/Pictures\/480xAny\/1\/5\/5\/135155_yellowkiwi_68862.jpg\" srcset=\"https:\/\/d3fwccq2bzlel7.cloudfront.net\/Pictures\/480xAny\/1\/5\/5\/135155_yellowkiwi_68862.jpg 480w\" alt=\"Yellow kiwifruit\" width=\"1920\" height=\"1080\" \/><\/p>\n<div class=\"inline_meta\">\n<p class=\"inline_source\"><cite>Image: It\u2019s Bio<\/cite><\/p>\n<\/div>\n<\/div>\n<p>Organic yellow kiwifruit continues to gain in popularity in Italy, Belgium, and Greece, according to the backers of It\u2019s Bio, a marketing project funded by the European Union and Italian association AOP Gruppo Vi.Va.<\/p>\n<p>\u201cThanks to its sweet taste and exceptional nutritional value, organic yellow kiwifruit is gaining popularity among consumers in Italy, Belgium, and Greece, who are increasingly focused on a healthy and sustainable diet,\u201d the campaign declared in a statement.<\/p>\n<p>In Italy, yellow-fleshed kiwifruit is harvested between October and November, when it has reached perfect ripeness, and is stored until spring to maintain its optimal quality.<\/p>\n<p>Suppliers that collaborate with the It\u2019s Bio project \u2013 including Almaverde Bio, Apofruit, Codma OP, Canova, Coop Sole, AOP La Mongolfiera, OrtoRomi, and OP Terre di Bari \u2013 say their organic offer can combine taste, health, and sustainability in a single product.<\/p>\n<p>In Italy, organic yellow kiwifruit is seen as a premium choice for those seeking tasty and nutritious fruit, a spokesperson for the project noted.<\/p>\n<p>\u201cItalian consumers, who are health-conscious and concerned about well-being, are increasingly drawn to organic products, associating them with food safety and sustainability.\u201d<\/p>\n<p>In Belgium, meanwhile, demand for organic products is constantly growing, driven by increasing environmental awareness, it said.<\/p>\n<p>\u201cOrganic yellow kiwi has established itself as an exotic treat, appreciated both for its taste and health benefits.\u201d<\/p>\n<p>And in Greece, where more and more kiwifruit is grown each year, consumers are said to be more focused on balanced diets, and therefore view organic yellow kiwifruit as a trendy option, thanks to its nutritional value and the sustainability efforts made by its producers.<\/p>\n<div class=\"headerWrapper\">\n<div class=\"container titleByline\">\n<div class=\"inner-sleeve\">\n<p class=\"byline meta\">By\u00a0<span class=\"author\"><a class=\"bylinePicture\" href=\"https:\/\/www.fruitnet.com\/mike-knowles\/82.bio\" rel=\"author\"><img decoding=\"async\" loading=\"lazy\" class=\"lazyloaded\" src=\"https:\/\/d3fwccq2bzlel7.cloudfront.net\/Pictures\/50x50\/P\/Pictures%2Fweb%2Ft%2Fn%2Fp%2Fmikeknowles_896178.jpg\" srcset=\"https:\/\/d3fwccq2bzlel7.cloudfront.net\/Pictures\/50x50\/P\/Pictures%2Fweb%2Ft%2Fn%2Fp%2Fmikeknowles_896178.jpg 50w\" alt=\"Mike Knowles\" width=\"50\" height=\"50\" \/><\/a><a href=\"https:\/\/www.fruitnet.com\/mike-knowles\/82.bio\" rel=\"author\">Mike Knowles<\/a><\/span><span class=\"date visible\" data-date-timezone=\"{&quot;publishdate&quot;: &quot;2024-12-16T16:37:00&quot;,&quot;format&quot;: &quot;D MMMM YYYY&quot;}\">16 December 2024<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"columns\" class=\"container\">\n<div id=\"colwrapper\" class=\"inner-sleeve\">\n<div id=\"colmain\" class=\"restrictedcontent\" role=\"main\">\n<div id=\"content\">\n<div id=\"content_sleeve\">\n<div class=\"contentWrapper\">\n<div class=\"storyContentWrapper\">\n<div class=\"popupsignin container inlinePopUp hide\" role=\"tooltip\" data-menu-open-pushed=\"true\">https:\/\/www.fruitnet.com\/eurofruit\/organic-yellow-kiwifruit-a-winner-in-italy-belgium-and-greece\/264242.article<\/div>\n<div role=\"tooltip\" data-menu-open-pushed=\"true\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s Bio campaign sees strong demand growth among consumers who are concerned about health and sustainability Image: It\u2019s Bio Organic yellow kiwifruit continues to gain in popularity in Italy, Belgium, and Greece, according to the backers of It\u2019s Bio, a marketing project funded by the European Union and Italian association AOP Gruppo Vi.Va. \u201cThanks to its sweet taste and exceptional [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[116],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>EUROFRUIT:Organic yellow kiwifruit a winner in Italy, Belgium and Greece - Portal of Greek and Cypriot fruit and vegetable producers<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/greekfruits.eu\/en\/eurofruitorganic-yellow-kiwifruit-a-winner-in-italy-belgium-and-greece\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EUROFRUIT:Organic yellow kiwifruit a winner in Italy, Belgium and Greece - Portal of Greek and Cypriot fruit and 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