Unfortunately, the start of the season was not met with a strong demand, according to Karastergios: “Demand is a little lower than we first expected, especially after a vivid interest in the beginning of the campaign, both from European and countries of the Middle East. However, I’m optimistic that in the next few weeks, the demand will rise again. At the same time in Israel, one of our main markets, the demand will pick up again in September, as the holidays for the Jewish New Year will get closer.”
The higher production of pears is not unique to Greece, which means there’s heavy competition in the market, Karastergios states. “For the time being, there’s an oversupply of pears in all markets, in Asia and Europe. A fact that did not help us set up our loading schedules during the beginning of the campaign. Other traditional pear supplying countries, such as Italy and Spain, also have bigger volumes this season, which puts more pressure on the market, even to clients that were regular receivers of Greek pears up to this point.”
“It’s been a stressful season up to this point. However, I am optimistic that in the next few weeks the situation will change for the better, as the availability of local pears in many of our main target markets will no longer be there. Also, due to the fact that our pears are marketed under our own brand consistently, I believe that it’s easier to maintain, and maybe grow our clientele. Even under these circumstances of oversupplied markets,” Karastergios concludes.
For more information:
Paris Karastergios
Karastergiou P. Bros S.A.
Tel: +30 24610 26940
Mob: +30 693 2469117
Email: paris.karastergios@karastergioubros.gr